Nithin Kamath’s Weblog

The India Online 2006 report, prepared by Juxt Consult is out and, here are some of interesting points which the report makes:

• Only 60% users have English as their preferred language. Rest prefer Indian language websites. 40% visit Indian language websites.
• Only 50% users come from metros, 22% come from Urban uptowns, 15% from emerging towns and 13% from other towns.
• The proportion of women net users is now has increased from 15% to 26%.
• checking blogs has become second most preferred online activity after e-mailing.
• 51% Indian users come from low-middle class with less than 10k monthly income.

I am mainly surprised by the last two points, that checking blogs is the second most preferred online activity, strange considering not many people whom i know check blogs regularly, but you know it depends on the awareness about technology that matters, obviously people who use internet more find interesting sites and blogs and visit it.

On the other hand the last point mentioned truly shows how the scenario is changing very fast, now almost everyone uses internet. Cost is no longer a barrier, i still remember the days when internet browsing was a real costly affair and was too slow. Now the rates have come down and the speeds have increased leaps and bounds when you consider what providers offer. Things change pretty fast huh! or is it that I am getting old really fast!!! I hope it is not the latter.

Source: thehoot.org